June 7, 2018
Moore Mission Moments - The Watershed Group


by Patti Moore


This month is a very special one for me; I am celebrating my 19th year in business as The Watershed Group, a big anniversary for my “baby” and a good moment to reflect on the adventures I’ve had so far as a startup founder and proprietor.

            I was Executive Director of Hospice of North Central Florida when I realized that it was time for me to make a change. I was frankly terrified to leave a job I loved - but I knew I was not meant to stay there until retirement. I didn’t want to leave hospice work and I didn’t want to move from my hometown, so I thought I would try my hand at consulting. I knew it would be a big leap - I had heard that most consulting businesses fail within the first 18 months – so I kept my nursing license active just in case this gig didn’t work out (I still do!). 


            Before I quit my job, my husband and I met with 3 different consultants and trainers with their own businesses.  They all gave me the same warning: “It’s tough out there. Be careful, have a backup plan, because most people don’t succeed.” When I shared my startup plans with my CPA, he told me, “This is a very risky thing to do. I’d like to be a ski instructor but you don’t see me quitting my job to do that. Stay with what you know.” Not surprisingly, I had months of sleepless nights and angst, wondering if I’d made the right choice. But my heart would not be held back.  My brother Michael had been an entrepreneur and made a beautiful life out of serving others around the world. After he died I felt compelled to try it myself, because I wanted to see if I could bring my brand of compassionate, competent leadership to other hospices around the country. This was my calling, and somehow I was going to make it work. 


            Those first months, the scariest part was having no steady income. I didn’t know how much I should be charging, and suddenly I was doing everything myself, which entailed a steep learning curve. My only “team member” was my husband, with whom I could talk through decisions, concerns or opportunities. He was a tireless one-man cheering section, but I sorely missed the great team of mission-driven folks I’d had in my previous position.  


             The first person to hire me was Susan Bruno, a director with Hospice of Hillsborough at the time who brought me in to help train their volunteer staff. I still have that first dollar I made as a consultant framed on my wall. 


            To my delight, the business just kept growing – and my skill set grew along with it. I am called in on many occasions by CEOs and Boards of Directors who want an outside expert to give them an objective view of the performance of their organization and what needs to be changed to compete in a new world.  It is my joy to help organizations become more competitive, to put the right people in the right seats, so they can thrive.


            The first time a board member contacted me to ask if I did executive searches I was not sure I was up to the job.  But thinking it over, I realized, “I have hired lots of great people, I know what the job entails firsthand and I am a good judge of people”, so I jumped in. That first search was for Family Hospice in Pittsburgh, where they hired Rafael Scuillo as CEO. Guiding people out of sticky situations like horrid surveys or staffing issues is still hugely satisfying.  I love working with hospice leaders who are passionate about making their communities better by keeping their community hospices strong.  Helping leadership teams come together and function as a unit is wonderful, fulfilling work. When I provide executive coaching and see people’s lives change for the better because of my involvement, my heart sings! 


            The joys of having your own business are many; independence, freedom, variety. There are downsides, too; when it’s your enterprise, you’re never really off duty. I have several wonderful associates but I’m still the chief cook and bottle washer, and I have more frequent flier miles than I ever dreamed - but I love what I do and love the people I get the privilege to work with.  


            And I never forget that my ultimate client is that dying person and their loved ones being served by amazing hospice workers whose mission is the same as mine; relieving suffering and empowering people to live their best lives. I deeply appreciate of each and every one of the people who have engaged me to help them.  It has been my honor and blessing and I am looking forward to continuing that journey of service.


I would love to hear from you! Click Here and let's catch up on how I can best support you and your organization!

I love conducting Strategic Planning Retreats with Boards of Directors like this one last month.







Hospice isn’t your run-of-the-mill workplace- it takes very special people to do this work. Yet we face the same challenges as every other enterprise; finding the right-fit team members, retaining the best, and providing them with the opportunities they need to develop their skills and strengths - and with ever increasing demand for our services, the need for skilled and compassionate workers means increasing competition for the best. 

 Are you positioned for growth? According to this report,you’d better be:



In an expanding field in which demand for skilled and capable staff outstrips the available workforce, we need to be more intentional about how we hire, motivate, and reward our best employees - and according to this Predictive Index expert we’re only as effective  as the data we gather: 



How did you find your calling? Everyone has a story - and sharing that story via the local press can be a powerful tool, hospice leader, for rallying support and increasing community awareness of your work, as it is here: 


"When Denise Vogt was a little girl growing up in Queens, New York, she had a younger brother who suffered from Down syndrome. Their mother, an Italian immigrant and seamstress for J.C. Penney, lovingly tended to him and resuscitated him whenever he lost consciousness. Vogt would watch her mother and think, “Who ministers to her? Who takes care of her?”  Profiles like this can motivate and inspire others to join your team.


 How do you attract the best? Attract awards!


Local Jacksonville nonprofit, Community Hospice & Palliative Care (CHPC), was awarded a grant from the Elizabeth Dole Foundation’s Hidden Heroes Fund today, in support of its efforts to impact the lives of military and veteran caregivers through its upcoming “Caring for the Veteran’s Caregiver Conference.” CHPC is among thirteen organizations nationwide receiving funding for innovative and evidence-based programs that address the long-term needs of military caregivers, the spouses, parents, and loved ones caring for wounded, ill or injured service members and veterans at home.



Want great employees? Be a great place to work! Congrats to Nathan Adelson Hospice for once again being selected for this honor: “Nathan Adelson Hospice, Southern Nevada’s largest, oldest and only non-profit hospice, has once again been recognized nationally as one of the “Best Places to Work in Healthcare” for 2018.”


Our condolences to the community and to Agrace Hospice of Madison, for the loss of a good friend - and a powerful advocate for compassionate care for the dying, with the passing of local hospice pioneer Dr. Bill Rock:


What’s your hospice doing to create alliances and awareness in your community? I’d love to hear about it!  Send your stories, press releases, and announcements to: [email protected]



Energy is something I used to think I didn't really have any control of, you are either a high energy person or you're not. But that's not exactly true.  We have control over how much energy we bring to any situation and we do that in a number of ways: Nutrition, Exercise, Recovery and Mindset.
So much research has been done now on the importance of limiting our intake of sugar, carbohydrates, dairy to bolster our health.  Steve and I have been eating a Paleo diet for more than 4 years and it has positively impacted my level of energy.  Lots of studies have proven the importance of getting plenty of sleep and allowing time for recovery.  But most important is our Mindset.  I used to be a runner (before the knees started to complain) and the hardest thing to do was put on my shoes and open the door.  That's still the hardest part of exercising, getting started.  
I'd recommend spending a few moments each day and think about how it will FEEL to have all the energy you could ever want to do the things you dream about.  Then pick 1 thing you can do today to aim you in the direction of good health and high energy.  How about picking up a bottle of water instead of a soda today and see how much better you will feel.  At least it will make you feel more virtuous! 
For more information about HIGH PERFORMANCE Group and Individual 1:1 Coaching go to:
Pause, and enjoy a sunset at the RiverCove Retreat Center
The Watershed Group
Phone: 352-495-2800  |  Fax: 352-495-1810
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